Instead of relying on cloud computing.

This move is seen as Apple’s effort to catch up with competitors in the AI space and is expected to revive the smartphone market.
By optimizing the operation of AI models on personal devices, Apple aims to improve efficiency, provide offline functionality, and enhance privacy.
The benefits and challenges of running AI on devices are discussed in user reviews, including improved performance, privacy concerns, and potential new features and upgrades.
Some users have expressed excitement about the possibility of running AI models on consumer devices, while others have raised concerns about Apple’s control over the models and potential limitations on device storage and RAM.